SEO Training

Serpslogic™ now offers online training courses for search engine optimization and marketing. In the present global business scenario it is imperative for a business to get the desired visibility for it to proliferate. Hence, Search Engine Optimization (SEO) is fast becoming the buzzword of online businesses today. Venturing into this field before it matures can promise you a strong presence in web technology and kind of help you hit the ground running. This provided you are imparted the right kind of training in this area. Hence, our core team of SEO experts was quick to sense this need of giving the appropriate training to people who are look out for quality guidance. Our online SEO training module offers a customized and highly effective guidance through which you will be able to become a world class SEO consultant.

Our SEO Course is specifically designed for maximum benefit of the participants. Typically SEO courses available in market only give broad overview of the concepts involved without getting into the details. Also most of the courses available in the market lack practical illustration of techniques. The research team at Serpslogic™ has been quick to sense relatively higher demand for online SEO Training Service and thus we have tailored a specialized SEO program which will surely fill the gap for quality SEO Training.

PROGRAM NAME:	CSEO (Certified Search Engine Optimizer)
Mode:	Online (One on One)
Duration:	20 Hours
Course Fees:	$200
Pre-Requisite:	Working Knowledge of computers and Internet

Given below is a detailed overview of our SEO/SEM Training Course:

• Basics of SEO and SEM
  • Definition of broad terms
  • Need and relevance of SEO/SEM
  • Common SEO practices
  • What to avoid
• Overview of Major Search Engines
  • Google Overview
  • Yahoo Overview
  • MSN Overview
• Website Audit and Benchmarking
  • Creating a search engine friendly website
  • Search accessibility
  • Search discoverability
  • Site Index ability
  • Site conversion ability
  • Settings Goals
• On-page Optimization
  • Keyword research and Analysis
  • Meta Tag Optimization
  • Linking Optimization
  • Image and Anchor text optimization
  • URL Optimization
  • Content Optimization
  • Landing page creation and Optimization
  • Call to Action
  • Dead link/Custom 404 pages
  • Location targeting
  • Sitemaps
  • Monitoring implementation and measuring success
• Off-page Optimization
  • Creating Off-Page Optimization Strategy
  • Directory Submission
  • Link building
  • Articles & PR marketing
  • Participation in Social Media
  • Q and A Services
  • Email Marketing
  • Monitoring implementation and measuring success
• Site Analytics, Progress Tracking and Reporting
  • Using Analytics to monitor website traffic, keyword performance, content effectiveness, and building custom reports
  • Progress tracking and reporting
  • Webmasters Tools
• Tips and Tools
  • Resources for on-page as well as off-page optimization
  • Commonly used SEO tools
  • How can you keep yourself updated on latest SEO trends?

Download PDF SEO Course Brochure

Our SEO/SEM (Search Engine Marketing) course covers all aspects of search engine optimization and marketing for beginners level as well as advance learners. Not only this, our SEO experts will also be guiding you through online classrooms sessions wherever required (Introductory session, doubt clearing sessions etc.) at an appointed schedule.

The entire SEO course curriculum is divided into 7 sections, which is further divided into several Chapters. This has been developed by our SEO experts and is a fine blend of their knowledge and hands on experience in this field. They know what has worked in their respective projects and willing to share their experience that will be critical to your skill set. Part from these, we believe that the following two features will play a key role in your growth in the area of SEO/SEM:

Case studies: We are going to facilitate various case studies based on projects accomplished by our SEO experts. During the course you will be witnessing growth of the websites taken as case studies. Not only will it give you a solid foundation on the core concepts, it will also bridge the gap between theoretical knowledge and actual implementation. You will gain acquaintance with website analysis on SEO parameters and in turn learn to formulate a customer SEO strategy that fits majority of the requirements of any particular website.

Hands on experience: Although this is not an entitlement, we will try and ensure that the deserving candidates experience working on some live-projects. This will help them becoming industry ready from the word go.

Web technology/Web-Development professionals: People/businesses already having presence in these fields would like to add SEO services in their offerings as it will give them an edge. They will be able to provide a complete package that will include designing, implementation and optimization.

Small business/Home based office owners: People in this category may not want to have a separate resource for SEO and hence, learning the technology by investing reasonable time will help them optimizing their own website.

Corporate learners: It can be facilitated as a company’s in-house training to up skill relevant employees on SEO parameters.

Individuals: It is important mention this category because with the internet revolution, we see exponential growth in individual websites. It includes artistes in different areas, bloggers, celebrity WebPages etc. They will gain a lot from this program by being able to showcase their talents to a larger audience in their respective areas. Also students ready to take up a job can up-skill themselves with this technology to make headway in this field.

For a pre course consultation or advance booking for our SEO Training Course Please Contact us!